The Ultimate Back to School Event

Come join us in downtown Boston for the 35th annual CollegeFest on Sept. 19. Taking place at The Hynes Convention Center.

Grab your friends and come visit and interact with your favorite brands, get FREE SWAG, and be entered to win prizes and sweepstakes, all for FREE!

2019 brands included Boston Red Sox, ARMY ROTC, Citizens Bank, Hubert’s Lemonade, Timberland and over 60 more,

Don’t miss this chance to get off campus and explore.

Check back closer to the event to learn how to register to be a VIP for additional perks.

CollegeFest is on Saturday, September 19, 2020 from 11AM-5PM.

This event is for active college students only. Must have college ID to enter.

The Ultimate Back to School Event

Taking over Fenway Park with live music and activations by over 70 brands including L.L. Bean, 5-hour Energy, Uber and GrubHub and the rare chance to see Fenway Park for free!

Don’t miss the brands, live music, unique Fenway photo opts and FREE SWAG!

There’s more register to be a Contiki VIP and you’re automatically entered to win amazing prizes and access to the Contiki VIP Line!

This is where you want to be on Saturday, September 22. Check out the recap video from last year here!

This year CollegeFest at Fenway is presented by Army ROTC.

This event is for active college students only. Must have college ID to enter.

Event Details



September 19, 2020 11AM-5PM


This event is free to college students, check back soon to learn how to RSVP.


Hynes Convention Center, 900 Boylston Street, Boston, MA 02215


The Hynes Convention Center is conveniently located close to four T stops – the Hynes Convention Center stop, Prudential Center stop, and Copley Square stop on the Green Line and the Back Bay stop on the Orange Line.


Your college ID, energy to carry FREE stuff & your phone to capture and share your day. For faster access, leave bags at home, we’ll have SWAG Bags for you! All bags are subject to inspection by Hynes Convention Center Staff

2019 Sponsors Included

Frequently Asked Questions

Do I need to be in college to attend?

Yes, this event is exclusively for college students. You must present your active college ID to get in, even if you RSVP as well. If your school doesn't give out ID's, please be prepared to pull up your current class schedule to present along with an ID.

Can I bring a bag in?

For expedited access, leave bags at home. We have SWAG Bags for you to carry all of your free stuff.Hynes security has final say on whether or not a bag or person will be admitted.

Besides the T, how can I get there?

If you don’t want to take the T, you can reach the Convention Center using rideshare services. There are also many nearby parking garages.

Why should I RSVP?

RSVPing will get the latest event info, and to stay informed about giveaways and prizes. We give away a lot of prizes (tickets, gift cards, free products) randomly to our RSVP's! You'll also get access to the VIP line, which will help you bypass the general admission line, getting you in faster.

If I do RSVP, do I need to print out my ticket?

You can either print out your ticket or pull it up on your phone. Don't forget that you'll still need an active college ID, even with an Eventbrite ticket.